Soft Launch

Suddenly cutting off all communication with someone without explanation.

A romantic relationship without a clear label or commitment.

Giving someone just enough attention to keep them interested without commitment.

Overwhelming someone with affection early on to win them over quickly.

Keeping someone as an option while looking for someone better.

The time of year, usually fall and winter, when people seek relationships.

The early phase of getting to know someone romantically before dating.

Starting to develop real romantic emotions for someone.